Manchester City have been reliant on entities based in owner Sheik Mansour's home country of the UAE for sponsorship deals that have allowed them to outspend most of their rivals on transfer fees and wages in the past decade.
At the start of the 2020-21 season they had a squad that had cost €1.063billion (£974million) in transfer fees — the most expensive in global football. And their wage bill in a pandemic-hit 2019-20 season, when most clubs were cutting costs, was £351.4m, the highest one-season total in the history of English football.
The Mail on Sunday's analysis has compared City's commercial income with three Premier League clubs with similar traits: Liverpool, Chelsea and Arsenal, who all have 'Big Six' status, regular Champions League football over the past decade, large fanbases, and a history of success.
In the 10 years to the end of 2020, City earned £1.7bn in commercial income. In the same period, Liverpool, Chelsea and Arsenal averaged £1.1bn each, meaning City earned £600m more from commercial deals than those other clubs of similar size and status.
The difference with City's commercial earnings is that — unlike any of the other three — they are hugely reliant on sponsors in one territory, the UAE.
In the 2012-13 season, for example, City's commercial revenues leapt 33 per cent in a year to £143m, and UAE-based companies accounted for 83 per cent of the total, with £67.5m from Etihad, £15m from investment firm Aabar, £16.5m from telecoms company Etisalat and £19.75m from the Abu Dhabi Tourism authority.
By 2015-16, it is understood six separate UAE entities and partners contributed £122m in sponsorship to City's coffers, of £179m, for 68 per cent of the total. And by 2019-20, the figure was about £140m of £250m for a ratio of 56 per cent.
This potentially becomes a problem for City if it is conclusively proved that chunks of money apparently being paid as sponsorship by 'arms length' third parties was or is in fact ultimately being funded by City's owner or parties related to him, and not by the bodies claimed.
aNurag12345
668
No matter how much you earn because man city can never match the legacy of Liverpool, manu. They can never have emotions which is required in bad times because they have money for everything. Man city don't have UCL after spending billions in last 10-15 years which shameful though.
Arjenrobben11
578
It is clear that City have not much of a real sponsorship as all these companies are from the same habibi land, and are related to the shiekh. Other clubs have real sponsors and so a realistic revenue. City will never face any action as UEFA is the smaller brother of FIFA in terms of corruption, but this proves that City are winning titles by cheating in sponsorship money
Red_Devil_United
503
No, City didn't cheat to win the league. They are surely a huge club, same level as Liverpool and United's level.🤥🤮
chukwuebukaamene
391
That’s why Psg vs Man city is called oil Classico.
citid
377
I love this oil club.
ronnie_luv
330
The impact that came after Mansour bought the club ⬇️
RAJANSHARMA
222
Nobody can stop City Now! Gone are the old days 💪🏻
bacbcostu
134
..AND SO AFTER ALL THIS CASH AND SPENDING CITY CAN NOT AT LEAST GIVE THIS MAN A SINGLE CHAMPIONS LEAGUE CUP ? FROM THIS SAME YEAR AND TIME- 2012--2021 CHALSEA HAS GIVEN ABRAHIMOVIC TWO CHAMPIONS LEAGUE CUPS; ITS A SHAME....!
aNurag12345
23
I feel you kid. After all they knocked your team last season. And now don't get started with 13 UCL HalaGGForza
I also feel you messilona fan. Almost all big signings failed to impress messi. Another no trophy year coming for your Barca. You are messi fan so remove your badge of barca and put Messi's ass there and start licking 🤣
Cihaekpu
17
No matter how much you earn because man city can never match the legacy of Liverpool, manu. They can never have emotions which is required in bad times because they have money for everything. Man city don't have UCL after spending billions in last 10-15 years which shameful though.
I feel you kid. After all they knocked your team last season. And now don't get started with 13 UCL HalaGGForza
Brazil4Everr
15
No matter how much you earn because man city can never match the legacy of Liverpool, manu. They can never have emotions which is required in bad times because they have money for everything. Man city don't have UCL after spending billions in last 10-15 years which shameful though.
That's like saying to a 20 yrs old Napoleon Bonaparte that no matter how many battles he wins, he'll never match the lehacy of Caesar, Genghis, Alexander or Suleyman. Wait until he's 60, to see that he surpassed them all.
Wawbdorsz
13
No matter how much you earn because man city can never match the legacy of Liverpool, manu. They can never have emotions which is required in bad times because they have money for everything. Man city don't have UCL after spending billions in last 10-15 years which shameful though.
bro it was Madrid who didn't win trophies last season not Barca, Man City may not match the legacy of Liverpool or Manchester United but right now ManCity have better management team, if the other two don't do anything ManCity will slowly catch up to them