Manchester United's share price has risen by a third in just three months despite growing criticism of Ed Woodward and the club's on-pitch performances.
The club's executive vice-chairman was savaged by Gary Neville following Sunday's defeat by rivals Liverpool, with the ex-Red Devils defender questioning why he was still in a job after his 'unforgivable' business in the transfer market.
But while United are struggling in the Premier League, sitting fifth in the table and 30 points behind Jurgen Klopp's men, their financial results continue to impress.
The Old Trafford club's share price has gone from $15.33 in October of last year to $20.25 today (January 21), adding $1.39billion to the value of the club.
That means United, who are owned by US billionaires the Glazer family, are currently worth around $5.69bn, despite being absent from the Champions League for the third time in three seasons.
Woodward has been accused of lacking the football experience to build a squad capable of challenging for honours, but his business nous is not in question.
Deloitte's Football Money League revealed that United remain the top-ranked English club in terms of revenue generated, with their earnings of £627.1m for 2018-19 putting them third overall in the table,behind Spanish giants Barcelona (£741.1m) and Real Madrid (£667.5m).
Their closest Premier League rivals are City and Liverpool in sixth and seventh respectively, with the Pep Guardiola's side just £88.9m behind.
United, who have been the highest-ranked English club since Deloitte first compiled the Money League survey based on the 1996-97 financial results, are forecasting reduced revenues of between £560-580m for 2019-20.
DaMhztourage
492
Currently Utd is worth $5.69bn , but can't sign a player of £70m
Pazbdmotuz
216
United will only get better once Woodward and glazers leave.. We as United fans must take measures to remove the Glazers and Woodward from this club.. They are so stingy.. Only care about their money and have tightened the purse strings.. I think United are on the right track with Ole.. He has an idea of what he is doing... But for United to reach the top again there must be a cleansing from top to bottom... There is absolutely no connection between the club and its fans.. The club need to hir a DOF as soon as possible.. We need to change our whole recruitment department and bring in newer and better ones who understands the club and can buy players who can do well for the club and buy them at less amount of time and not be so stingy.. We as fans have to play our part.. At the moment the Glazers are happy as they are using our club to mint a lot of money.. And we as fans even though we are complaining are buying all the merchandise and this is only providing more money to the Glazers.. I cannot stress it enough that we need new owners for this club to progress.. People who complain about the coach forget that United will never progress unless we get rid of the Glazers.. We have to unite with each other to fight against the Glazers and not fight amongst ourselves because that way we are playing into their hands and that's what they want