A League Two clash between Oldham and Colchester didn't look remarkable on paper, but a hilarious free-kick routine leading to a goal at Boundary Park on Friday has generated a buzz on social media.
With the Latics already 1-0 up, Leeds loanee Alfie McCalmont stepped up to take a free kick a few minutes before the break.
Four of his team-mates then proceeded to huddle on the six-yard line and comically jump and down, blocking the view of visiting keeper Dean Gerken and making it difficult for the veteran stopper to organise his defence.
The quartet then scurry behind the Colchester wall just after referee Martin Coy blows his whistle, with McCalmont whipping his strike in off the post.
Oldham went on to win 5-2 as Harry Kewell's men moved up to 15th, but all the talk online was about the unconventional set piece.
The strike bore some resemblance to Atalanta's unusual ploy in the Champions League round of 16 at Real Madrid last month.
On that occasion, Luis Muriel and Ruslan Malinovskiy lined up the effort, with Matteo Pessina, Berat Djimisti and former Middlesbrough midfielder Marten de Roon all charging towards the Madrid move.
Muriel was the eventual taker, with his strike curling into the top left-hand corner of Thibaut Courtois' goal despite the Belgian getting a hand on it.
With a month and a half of the domestic season remaining, there is still time for more weird and wonderful routines.