It is planned between the two parties to start a negotiation for a new agreement.
From the 2017-18 season and until the 20-21 the Japanese company Rakuten is Barcelona's Global Partner in Entertainment Innovation. The empire headed by Hiroshi Mikitani pays 55 million annually to FC Barcelona.
This is also the last year of the board's mandate, on the agenda of Josep Maria Bartomeu and Rakuten it is planned to start negotiations for a new agreement.
The idea is attributed to Jordi Cardoner, the decision to Bartomeu and the launch of Guillem Graell, director of the brand FCB area. Whatever the case, the transfer of Titles Rights to the fight against coronavirus has been global news. Not just pick up in Europe. New Yort Times, USA Today, LA Times... and especially in China: 24 million impressions on Shanghai TV.
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these three shirts will look great on the players...