Barcelona have unveiled a striking new pink third kit for this campaign, but it won't be cheap for supporters that want to buy it as it costs £99.95.
The kit, released on Wednesday, pays homage to the city of Barcelona, and features a dynamic sash design inspired by one of its most famous streets, the Avinguda Diagonal.
As reported by the club's official website, the two-tone shirt incorporates a darker red which gives way to a paler pink shade.
The third kit completes Barcelona's trio of strips for this campaign, with the home kit celebrating the ten principal districts of the city, while the yellow away kit reflects the 2005/06 campaign, when the club won the Champions League and the La Liga title.
The club used Ousmane Dembele, Philippe Coutinho and Gerard Pique to advertise the kit.
Barcelona have made an encouraging start to the season that has seen them win all three of their La Liga games so far and they will be seeking to extend that run when they face Real Sociedad away on Saturday.
The main priority for Barcelona, however, is chasing Champions League success as they look to end Real Madrid's dominance of the competition.
Ernesto Valverde's side get their Champions League campaign underway when they host PSV next week.
playmaker01
70
Barcelona always giv respect 2 her city. Forca barca
prakashcr7
54
Barcelona pink jersey based on the city of barca.
sheperd1
41
Looks gorgeous on them! Mr.pinky on the pitch!