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Ronaldo releases his new fragrance titled 'CR7 Play It Cool'

  /  autty

Cristiano Ronaldo is much more than a footballer and he is involved in a number of businesses.

As part of one his ventures, he has released a new fragrance titled 'CR7 Play It Cool'.

Its release was celebrated with a party in Turin, while an advert - showing the player losing his confidence and coordination until he sprays the fragrance - has also been released to promote the fragrance.