Gareth Bale's own brand of alcoholic drinks 'Bale Ale' and 'Bale Lager' is set to hit supermarkets in celebration of Wales' return to the World Cup after 64 years.
The Welsh talisman is releasing his own brand of beers and ales to commemorate his country's achievement, and has vowed that the proceeds from this latest venture will go to support the development of grassroots football in Wales.
Bale has proven invaluable for Rob Page's side in their qualification bid, with a hat-trick against Belarus a year ago and a brace against Austria in March in the play-offs as the the Dragons fought through several rounds to reach the competition.
Bale told PA: 'I am really looking forward to launching Bale Ale and Bale Lager into Tesco stores across Wales – it's something we started a few years ago and to see the brand grow is really exciting.
'Being able to team up and work with Glamorgan Brewing Co, who are based only 10 minutes from my house, makes it even more special and we are extremely proud of what we have created together.
'With this partnership we aim to give something back to Welsh grassroots football, and in particular, we want to help develop football facilities across Wales on a local level.
'We hope fans across Wales will be able to enjoy some Bale Ale and Lager as we head into the World Cup this year.'
The drink will be stocked by Tesco across Wales, and will be made available for £1.70 each, though it is yet to be confirmed whether fans can purchase it elsewhere in the UK.
There are however plans for it to be sold in Los Angeles at the Welsh skipper's new home, after a free transfer to LAFC brought a close to his strained relationship with Real Madrid.
Wales first match at the World Cup comes on November 21 against USA, before a clash with Iran four days later and a grudge match with England on November 29.
Bale will surely be his side's most important player at the World Cup, and the five-time Champions League winner will be backed by the likes of Aaron Ramsey, Dan James, Ethan Ampadu, Kieffer Moore and Ben Davies.
Bale has struggled for minutes at his new club since his arrival, playing just 341 minutes across 11 games, scoring twice, and the Welsh skipper is yet to play more than 62 minutes in a game ahead of Qatar.
