West Brom shared a perfect television clip to social media to mock Leeds United after their manager Carlos Corberan signed a four-and-a-half year extension with the Championship club.
Corberan, who is bidding for promotion with the Baggies having marshalled them to sixth in the second tier, was heavily linked with the Leeds job after the Premier League side axed American boss Jesse Marsch ahead of their relegation scrap.
After penning the new deal with Corberan, West Brom posted an on-point clip from the TV series Happy Valley, where Catherine Cawood - a character from the show - asks the simple question: 'Why's everyone pretending you're going to Leeds when you're not?'
The tweet amused thousands on social media, with both neutrals, West Brom fans and even Leeds supporters reacting humourously to the video.
Corberan was reportedly a frontrunner to take over at Elland Road, due in part to his previous three-year stint at the club managing the Under-23s between 2017 and 2020.
After leaving United, the 39-year-old became manager of Huddersfield for two years between 2020 and 2022 and subsequently went abroad to take on a brief stint at Olympiacos.
Following the Spaniard's fresh deal at the Hawthorns, Leeds hunt for a new manager goes on, with the club teetering above the relegation zone on goal difference.
Caretaker boss Chris Armas has taken over on a temporary basis and will lead the Yorkshire club against Manchester United at Old Trafford on Wednesday evening.
Marsch was sacked after less than a year in charge of the Premier League side.
The American was summonsed to a crisis meeting at the club's Thorp Arch training centre on Monday morning, along with chief executive Angus Kinnear and sporting director Victor Orta.
Marsch was understood to be visibly shaken by the news that he was no longer in charge - and was immediately consoled by Kinnear and Orta.
Sportsmail has learned there were some internal tension over the club's recruitment strategy during the January window.
The club record £35.5million arrival of Georginio Rutter from Hoffenheim, a deal led by Orta, is said not to have had unanimous backing within the club's hierarchy.