Barcelona's Twitter account shared photos of Lionel Messi and of a goat on Wednesday, asking followers to spot the difference between the two.
The idea was that Messi is the GOAT - greatest of all time - but the post invited all kinds of alternative and humorous responses.
One of these came from the official account of 'La Resistencia', a Spanish late night TV show.
"The difference is that one of them is where he wants to be," they wrote, earning almost as many likes as Barcelona's original tweet.