Premier League hopefuls Luton Town have released new images of their planned state-of-the-art stadium that would be a significant upgrade from their existing ground.
Luton's current home Kenilworth Road has come under fire from opposition fans who have mocked the Championship outfit for their ageing stadium that is set amidst a housing estate.
The club are planning to demolish their Bobbers stand this summer if they secure promotion to the Premier League in their upcoming play-off final against Coventry on Saturday.
Luton Town chief executive Gary Sweet recently hit back at criticism as he expressed annoyance over complaints surrounding social media jibes that mocked the club's premises.
Now, new imagery is being showcased of their new ground Power Court, with the club announcing final design plans that will soon be submitted for planning permission.
Plans will be submitted during the off-season that would see the new stadium boast a 19,500 capacity, an upgrade on the existing 10,356 that Kenilworth Road holds.
The club also report that a further 4,000 seats or safe standing section will be added in during a second phase of upgrades.
The images show a modern glass and metal framework, with the inside of the ground showing floodlights that are suspended around the entirety of the stadium.
Luton's new ground would be erected in a 20-acre site close to the town's central railway station, providing easy access for home and away supporters.
The club have set a construction time of 24-30 months, meaning supporters won't be able to get a glimpse until 2025 at the earliest.
Updating fans on the new development, Luton CEO, Sweet, stated: 'We're delighted the infrastructure element is underway allowing us to develop the detail of the stadium's design and, in particular, work hard to capture the core characteristics that makes Kenilworth Road so atmospheric, so intimate and so special to us.
'This season, perhaps more than any other, has demonstrated the incredible relationship we all have with The Kenny and that has been the driving force behind our design work.'
He further added: 'We know everyone is desperate for the new stadium to open – as are we!
'It's clearly a hugely complicated project but the main aim has always been to maintain the architectural quality and to deliver a stadium that replicates an essential, unique character we are all so familiar with but also fit and ready to grace the Premier League stage.'