Paul Pogba, Andreas Periera and David de Gea swapped club kits for double denim as Manchester United launched their collaborative clothing line with True Religion.
The exclusive collection features jeans, shirts and jackets, including a limited edition denim jacket which includes an embroidery of the club’s famous crest.
One of the stranger items available includes jeans which have the words Manchester United running vertically down the side of the leg.
Launched on Friday morning, fans eager to own any of the statement pieces can buy the collection from October 26.
But while some supporters raved about the latest items of clothing emblazoned with club branding, others suggested those in the promo should focus on football and not clothing.
Despite mood in the United camp said to be far from cordial given an indifferent start to the season and rifts between players and management, Pogba and Co were in high spirits as they joked around in the photo shoot.
Marcos Rojo and Anthony Martial helped model one of the many items that are featured in the collection.
Argentine defender Rojo has yet to get any action this season while Martial's fractious relationship with Mourinho has seen his opportunities limited.
Summer signing Diogo Dalot was part of the promotional campaign and some fans began suggesting those in the video represented some of United's most prized assets from goalkeeper to attack.
Mourinho's men return from the international break to face Chelsea in the early kick-off on Saturday knowing a defeat would see a 10-point gap emerge between the sides after just nine games.
United rescued three points courtesy of a last-minute winner from Alexis Sanchez against Newcastle but the trip to Stamford Bridge represents one of their toughest assignments to date.